Results from the word of mouth survey
Hi everybody!
As some of you might remember I posted a survey on this website in February. It's taking "a bit" longer to finish the analysis of the data than I expected but the results of the background information you provided is now available as pdf-file at the following website: www.integrasco.no choose "knowledge" register download pdf-file If you don't want to register at this site you can just send me an e-mail at liv.karin.slattebrekk@bi.no and I will send you the file directly. I'm still working on developing the theoretical model of the content of e-WOM - if anyone's interested in the results so far - send me a mail! Hope you all have a wondelful summer - and thank's a million to everyone who participated in the survey! Best regards Liv Karin |
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